Collaborative Commerce Talks
Streamlining your sales productivity for a digital-first world:
How a 177-year old manufacturer became a digital-first leader
The transition to digital is no longer an option for B2B practitioners. In this pre-recorded Collaborative Commerce Talk, Stanley Black & Decker’s Business Innovation Director, Orlando Gadea Ros shares how the 177-year old manufacturer was able to make the transition to digital in order to continue the success they have experienced since 1843. ;
You will uncover:
- A perspective from an iconic brand on the transition to digital-first leadership
- Advice for making digital transformation a smooth process
- A point of view on tackling change management and empowering B2B sales reps
Featured Speaker:
Orlando Gadea
Business Innovation Director, Stanley Black & Decker
Moderators:
Alex Soncini
Co-Founder & Head of Global Accounts, VTEX