COVID-19 exposed business weaknesses everywhere, with commerce getting significantly more complex, very quickly. Consumer behavior shifted, supply chains and fulfillment operations became strained, because legacy ecommerce systems lacked the agility and flexibility to enable businesses to quickly adapt.
Now, CPG brands and grocery retailers must get back to basics, rethink their business models, strategy and technology that will not only build brand loyalty and affinity with consumers today but can keep up with the pace of change.
Special guest appearance by
We’re excited to have one of today’s leading influencers in the grocery and CPG industry, Kevin Coupe, at the VTEX booth to sign his book, “The Big Picture: Essential Business Lessons from the Movies.”
Kevin Coupe is also the author of “Retail Rules! 52 Ways To Achieve Retail Success," and is the co-author, with Michael Sansolo, of “The Big Picture: Essential Business Lessons from the Movies.”
For more than 14 years, his website/blog www.MorningNewsBeat.com provides “business news in context, and analysis with attitude” to 33,000 subscribers all over the world. An independent survey recently ranked MNB as the “top industry news and information site.”
Book a meeting or demonstration with one of our ecommerce experts!
Drop by our VTEX booth #317 to see a demo of how you can deliver the online shopping experience your consumers want with a composable, connected, and complete digital enterprise commerce platform.
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