Collaborative Commerce Talks
B2B Ecommerce: Capture Your Billion Dollar Opportunity
Exclusive fireside chat with B2B commerce experts, Brian Beck and Adrienne Hartman.
COVID-19 has forced B2B organizations to accelerate any and all plans for digitalization. Now more than ever, business leaders need clear insights and guidance on how to navigate their digital strategy.
In this pre-recorded episode, B2B e-commerce expert, advisor and author, Brian Beck and J.J. Keller e-commerce executive, Adrienne Hartman candidly discuss how to navigate a digital-first way of selling goods and services.
Viewers will hear practical advice on how to:
- Adapt to a digital-first way of doing business
- Find growth opportunities during the COVID-19 pandemic
- Develop a marketplace strategy
- Embrace change management for digital-first success
- Manage channel conflict (internal and external)